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Go to Designing for the Digital Age

Whether youre designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, todays digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology. Designing successful products and services in the digital age requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users. It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of these and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.

Cited By

Ham L and Leiva L Interactive Topic Modeling for the Broadcasting Media Proceedings of the XXIII International Conference on Human Computer Interaction, (1-4)

Nolte A, Lueneburg K, Wallach D and Jochems N Creating Personas for Signing User Populations: An Ability-Based Approach to User Modelling in HCI Proceedings of the 24th International ACM SIGACCESS Conference on Computers and Accessibility, (1-6)

Jansen B, Jung S, Chowdhury S and Salminen J (2021). Persona analytics, Expert Systems with Applications: An International Journal , 185 :C , Online publication date: 15-Dec-2021 .

Jansen B, Jung S, Ramirez Robillos D and Salminen J (2021). Too few, too many, just right, Electronic Commerce Research and Applications , 49 :C , Online publication date: 1-Sep-2021 .

Mohammedi A and Augusto J (2021). Using technology to encourage a healthier lifestyle in people with Down’s syndrome, Universal Access in the Information Society , 20 :2 , (343-358), Online publication date: 1-Jun-2021 .

Salminen J, Jung S, Chowdhury S, Sengün S and Jansen B Personas and Analytics: A Comparative User Study of Efficiency and Effectiveness for a User Identification Task Proceedings of the 2020 CHI Conference on Human Factors in Computing Systems, (1-13)

Salminen J, Jung S, An J, Kwak H, Nielsen L and Jansen B (2019). Confusion and information triggered by photos in persona profiles, International Journal of Human-Computer Studies , 129 :C , (1-14), Online publication date: 1-Sep-2019 .

Amado P, Vale Costa L and Veloso A Methods and Strategies for Involving Older Adults in Branding an Online Community: The miOne Case Study Human Aspects of IT for the Aged Population. Social Media, Games and Assistive Environments, (3-19)

Anvari F, Richards D, Hitchens M and Tran H Teaching user centered conceptual design using cross-cultural personas and peer reviews for a large cohort of students Proceedings of the 41st International Conference on Software Engineering: Software Engineering Education and Training, (62-73)

Anvari F, Tran H, Richards D and Hitchens M Towards a method for creating personas with knowledge and cognitive process for user centered design of a learning application Proceedings of the 12th International Workshop on Cooperative and Human Aspects of Software Engineering, (123-130)

Jansen B, Jung S and Salminen J Creating Manageable Persona Sets from Large User Populations Extended Abstracts of the 2019 CHI Conference on Human Factors in Computing Systems, (1-6)

Jung S, Salminen J and Jansen B Personas Changing Over Time Extended Abstracts of the 2019 CHI Conference on Human Factors in Computing Systems, (1-6)

Cho A, Herrera R, Chaidez L and Uriostegui A The "Comadre" Project Proceedings of the 2019 CHI Conference on Human Factors in Computing Systems, (1-14)

Partheniadis K and Stavrakis M (2019). Design and evaluation of a digital wearable ring and a smartphone application to help monitor and manage the effects of Raynaud's phenomenon, Multimedia Tools and Applications , 78 :3 , (3365-3394), Online publication date: 1-Feb-2019 .

An J, Kwak H, Jung S, Salminen J, Admad M and Jansen B (2018). Imaginary People Representing Real Numbers, ACM Transactions on the Web (TWEB) , 12 :4 , (1-26), Online publication date: 6-Nov-2018 .

Moeckel C From user-centred design to security Proceedings of the 10th Nordic Conference on Human-Computer Interaction, (892-897)

Klammer J and van den Anker F A Platform to Connect Swiss Consumers of Fair Trade Products with Producers in Developing Countries: Needs and Motivations Design, User Experience, and Usability: Users, Contexts and Case Studies, (664-681)

Moeckel C Building attacker personas in practice Proceedings of the 32nd International BCS Human Computer Interaction Conference, (1-5)

Shekhar A and Marsden N Cognitive walkthrough of a learning management system with gendered personas Proceedings of the 4th Conference on Gender & IT, (191-198)

Salminen J, Nielsen L, Jung S, An J, Kwak H and Jansen B “Is More Better?” Proceedings of the 2018 CHI Conference on Human Factors in Computing Systems, (1-13)

Razek A, van Husen C, Pallot M and Richir S A Comparative Study on Conventional versus Immersive Service Prototyping (VR, AR, MR) Proceedings of the Virtual Reality International Conference - Laval Virtual, (1-10)

Anvari F, Richards D, Hitchens M, Babar M, Tran H and Busch P (2017). An empirical investigation of the influence of persona with personality traits on conceptual design, Journal of Systems and Software , 134 :C , (324-339), Online publication date: 1-Dec-2017 .

Linder J and Arvola M IPA in UX Research Proceedings of the European Conference on Cognitive Ergonomics, (17-24)

Sampedro Z, Hauser T and Sood S Sandstone HPC Practice and Experience in Advanced Research Computing 2017: Sustainability, Success and Impact, (1-7)

Lamichhane D and Read J Investigating Children's Passwords using a Game-based Survey Proceedings of the 2017 Conference on Interaction Design and Children, (617-622)

Jung S, An J, Kwak H, Ahmad M, Nielsen L and Jansen B Persona Generation from Aggregated Social Media Data Proceedings of the 2017 CHI Conference Extended Abstracts on Human Factors in Computing Systems, (1748-1755)

Hill C, Haag M, Oleson A, Mendez C, Marsden N, Sarma A and Burnett M Gender-Inclusiveness Personas vs. Stereotyping Proceedings of the 2017 CHI Conference on Human Factors in Computing Systems, (6658-6671)

Viana G and Robert J The Practitioners' Points of View on the Creation and Use of Personas for User Interface Design Proceedings, Part I, of the 18th International Conference on Human-Computer Interaction. Theory, Design, Development and Practice - Volume 9731, (233-244)

Fischer K, Kirstein F, Jensen L, Krüger N, Kukliński K, aus der Wieschen M and Savarimuthu T A Comparison of Types of Robot Control for Programming by Demonstration The Eleventh ACM/IEEE International Conference on Human Robot Interaction, (213-220)

Ekström M and Loos E Constructing Third Age eHealth Consumers by Using Personas from a Cultural Age Perspective Proceedings, Part I, of the First International Conference on Human Aspects of IT for the Aged Population. Design for Aging - Volume 9193, (35-43)

Zhou Q (2015). Strategy first, execution second, Communication Design Quarterly , 3 :3 , (53-55), Online publication date: 16-Jun-2015 .

Wilson G, Mackley K, Mitchell V, Bhamra T and Pink S PORTS Proceedings of the 2014 ACM International Joint Conference on Pervasive and Ubiquitous Computing: Adjunct Publication, (971-978)

Mor E, Garreta-Domingo M, Hettiarachchi E and Ferran N Teaching and Learning HCI Online 16th International Conference on Human-Computer Interaction. Theories, Methods, and Tools - Volume 8510, (230-241)

Morrison C, Corish R and Sellen A Place-onas CHI '14 Extended Abstracts on Human Factors in Computing Systems, (1861-1866)

Wärnestål P, Svedberg P and Nygren J Co-constructing child personas for health-promoting services with vulnerable children Proceedings of the SIGCHI Conference on Human Factors in Computing Systems, (3767-3776)

Tsiporkova E, Hristoskova A, Tourwé T and Stevens T Semantic Modelling in Support of Adaptive Multimodal Interface Design 14th IFIP TC 13 International Conference on Human-Computer Interaction --- INTERACT 2013 - Volume 8120, (627-634)

Miki H Reconsidering the notion of user experience for human-centered design Proceedings of the 15th international conference on Human Interface and the Management of Information: information and interaction design - Volume Part I, (329-337)

Chen C, Wang S and Lee Y Developing story performing system for children Proceedings of the 7th international conference on Universal Access in Human-Computer Interaction: applications and services for quality of life - Volume Part III, (143-152)

Wärnestål P and Nygren J Building an experience framework for a digital peer support service for children surviving from cancer Proceedings of the 12th International Conference on Interaction Design and Children, (269-272)

Fouad Amirouche N, Lafond M, Lavigne J and Monette M KAVA CHI '13 Extended Abstracts on Human Factors in Computing Systems, (2591-2596)

Edwards N and Colbert M Modelling contexts for information interaction as "360°" user journeys Proceedings of the 4th Information Interaction in Context Symposium, (246-249)

Obrist M, Wurhofer D, Sundström P, Beck E, Buie E and Hoonhout J The message in the bottle Proceedings of the Designing Interactive Systems Conference, (811-812)

Akoglu C The relationship between industrial design and interaction design in product development activities CHI '12 Extended Abstracts on Human Factors in Computing Systems, (769-776)

Matthews T, Judge T and Whittaker S How do designers and user experience professionals actually perceive and use personas? Proceedings of the SIGCHI Conference on Human Factors in Computing Systems, (1219-1228)

Friess E Personas and decision making in the design process Proceedings of the SIGCHI Conference on Human Factors in Computing Systems, (1209-1218)

Judge T, Matthews T and Whittaker S Comparing collaboration and individual personas for the design and evaluation of collaboration software Proceedings of the SIGCHI Conference on Human Factors in Computing Systems, (1997-2000)

Meissner F and Blake E Understanding culturally distant end-users through intermediary-derived personas Proceedings of the South African Institute of Computer Scientists and Information Technologists Conference on Knowledge, Innovation and Leadership in a Diverse, Multidisciplinary Environment, (314-317)

Obrist M, Beck E, Wurhofer D and Tscheligi M Experience characters Proceedings of the 13th International Conference on Human Computer Interaction with Mobile Devices and Services, (385-394)

Rankin A, Field J, Kovordanyi R, Morin M, Jenvald J and Eriksson H Training systems design Proceedings of the 29th Annual European Conference on Cognitive Ergonomics, (205-212)

Miki H, Hosono N and Yamamoto S Methods for service sciences from visualization points Proceedings of the 2011 international conference on Human interface and the management of information - Volume Part I, (231-238)

Minoukadeh K Interaction design Proceedings of the 25th BCS Conference on Human-Computer Interaction, (12-17)

Botta M, Catenazzi N and Sommaruga L Human centered design framework to generate novel ambient intelligence interface solutions Proceedings of the 2011 Conference on Designing Pleasurable Products and Interfaces, (1-2)

Matthews T, Whittaker S, Moran T and Yuen S Collaboration personas Proceedings of the SIGCHI Conference on Human Factors in Computing Systems, (2247-2256)

Tomitsch M, Sturm F, Konzett M, Bolin A, Wagner I and Grechenig T Stories from the field Proceedings of the 4th ACM/IEEE International Conference on Information and Communication Technologies and Development, (1-5)

Gellatly A, Hansen C, Highstrom M and Weiss J Journey Proceedings of the 2nd International Conference on Automotive User Interfaces and Interactive Vehicular Applications, (156-161)

Williams A User-centered design, activity-centered design, and goal-directed design Proceedings of the 27th ACM international conference on Design of communication, (1-8)